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INSIGHTS FROM THE INDUSTRY
Chain of malls
Retail
Anonymous
The CEO of a pioneering chain of malls shared the following insights
What are three things that you like the most about your field?
I work in a company that constructs and operate shopping centres. The three most interesting part of my field are:
1. Studying and understanding social trends and its influence on shopping behaviour.
2. Creating and upgrading infrastructure to keep the aspirational value
3. Planning engaging and relevant marketing strategies.
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